Markus Strecker

Markus Strecker
CEO – Founder


Michael Minas

Markus Strecker is one of the pioneers in the wearable technologies industry. Ten years ago he developed and launched the first wearable electronics product for consumers: “The Hub” by O’Neill. The Hub was the world’s first mobile communications and entertainment snowboard jacket. Many more iconic products followed under his technical lead and after the move of the activities from Infineon to Interactive Wear, a company he co-founded. Under his lead as CTO, the company was in no time recognized as the leading system integrator in the field. They developed for example the Rosner MP3Blue, the Zegna energy harvesting jacket as well as the “KnowWhere” jacket and many other products for big brands.

Markus Strecker`s track record encompasses 15+ products over the last 10 years.

The Iconic “HUB” from O’Neill made it to the Museum of Modern Art in New York City; The Rosner MP3 Blue jacket is part of the fundus of the museum FIT “Fashion in Technology” in New York City.

With his outstanding track record in transferring research results into products, he is known as strategic and horizontal thinker who provides solutions even and especially for tricky tasks in technology and its industrialization. Over the years he has built a strong network of research organizations, industrial partners, and suppliers and forges win-win alliances. Markus Strecker is listed as a technology expert for the European Union. He has a broad international background having worked in Europe, Asia, and North-America.

In 2009 he was brought in by adidas in the USA to lead the electronics development of the miCoach Elite Team System, a novel soccer training system. It has been delivered to the American Major League Soccer and top clubs in Europe as well as the German national team.


Michael Minas joined Teiimo as CFO in June 2014.

Michael has more than 20 years of professional experience, gained from key leadership positions in Finance, Accounting, Controlling & Administration in international companies. He worked in Chemical, IT, Biotech and Pharma companies where he successfully managed financial, organizational and process optimization projects, particularly within change situations. He is multilingual and sees challenges as an opportunity to grow.

Michael graduated as a Dipl. Betriebswirt from the University of Applied Sciences (FH Trier, Germany) and holds a Master of Arts in International Business Analysis from the University of Leicester (UK).